The official website for film legend and iconic hero of the American west, John Wayne. The site was designed to showcase John Wayne’s larger than life image and unique voice through his quotes, and to tell his personal story and lasting legacy.
Themes of the John Wayne brand are explored, such as American Patriot, Cowboy Legend, and Cultural Icon through images, personal objects and quotes that help bring his story to life.
New and ongoing content is collected together in the Journal that presents stories that celebrate the legacy of John Wayne through art, events, special collaborations and more. The Gritcast is a podcast hosted by Ethan Wayne where he discusses his father’s life and legacy with Hollywood legends, old friends, and others bringing The Duke’s values to life today.
A timeline shows his story from his humble beginnings in Winterset, Iowa as Marion Robert Morrison to his move to Southern California where he became the actor John Wayne during Hollywood’s Golden Age starring in Western and war movies and was among the top box-office draws for three decades.
Wireframes were first created to map out content, layout, features and navigation before moving into design and build out of the complete site.